MA | Weekly | Haru Insights

Mastercard (MA) achieved a groundbreaking milestone by successfully deploying SoFiUSD—a bank-issued, USD-backed stablecoin—into its global payment network, enabling blockchain-based settlement for over $25 billion in annualized card transaction volume without requiring new infrastructure from merchants. This marks the first large-scale, production-level use of a regulated stablecoin on a major payment network.
MA co-led the development of the Cross-Network KYA (Know-Your-Agent) framework with Visa and Ant International, establishing a foundational protocol for governing AI-driven transactions, now being tested in real-world applications through the Agent Pay launch with Flybits and Rogers Bank in Canada.

MA is cementing its dominance as the infrastructure backbone of the emerging AI-powered economy, with real-world validation of agent-assisted commerce that prioritizes user control, privacy, and trust—setting a new standard for ethical digital transaction frameworks.
The seamless integration of SoFiUSD into MA’s network represents a structural leap forward, demonstrating the company’s unmatched ability to bridge traditional banking, blockchain technology, and digital identity at scale—proving it ahead of legacy players in the future of payments.
MA’s leadership in the Cross-Network KYA framework positions it at the forefront of AI transaction governance, ensuring interoperability and security across ecosystems while reinforcing trust at the protocol level in an increasingly autonomous commerce environment.
With no additional infrastructure needed from merchants, the rapid adoption of SoFiUSD underscores MA’s network effects and operational superiority, turning its scale into a competitive moat in the next-generation payments landscape.
MA’s strategic pivot toward enabling decentralized, verified transactions via regulated stablecoins and AI agents shows bold vision and execution capability, transforming the network from a transaction facilitator into a foundational layer for global digital finance.

Mastercard Incorporated (MA)[Tv]